Mike, Seth, & Tommy continue their deep dive into Microsoft's Implementation Guide and focus on what Goals mean, how to get them right, and getting the business onboard.

https://learn.microsoft.com/power-bi/guidance/powerbi-implementation-planning-bi-strategy-bi-strategic-planning?WT.mc_id=DP-MVP-5002621#step-4-decide-on-the-bi-goals-and-priorities

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An Adequate View of Suffering