Tech Leader Talk Accelerate Time-To-Market and Reduce Costs with UX Design – Matt Genovese
Would you like to learn how to create a User Experience (UX) that accelerates time-to-market and reduces cost?
That's exactly what I'm discussing today with Matt Genovese. Matt is the founder and CEO of Planorama, which is a User Experience design firm that focuses on making complex and technical software – simple and intuitive to use.
Matt and the team at Planorama follow the mantra, "Time to market, accelerated by design."
During our discussion, Matt shares information about how he and his team get involved early in the product design process so the UX requirements and documentation are defined at the beginning - and play an important role in the entire design process.
Matt also explains the importance of User Stories in the overall UX design process to save time and money. He also mentions a free User Story Generator tool offered by Planorama. There's a link to this tool in the show notes.
I know you will find value in this interview and get some insights for improving your company's User Experience design process.
"Design is all about requirements. UX defines the solid visual requirements for a product. So, the investment in a good UX design saves money on the development activities." – Matt Genovese
Today on the Tech Leader Talk podcast:
- A first step to improve your UX
- How a good UX design improves your business
- What are User Stories and why are they important to the design process
- When to start UX design in the product design process
- The importance of UX design to software companies
Resources:
User Story Generator: http://userstorygenerator.ai
Connect with Matt Genovese:
Contact Matt: https://planorama.design/podcast
LinkedIn: https://www.linkedin.com/in/mgenovese/
Thanks for listening!
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