This week Simon and David met up face to face at the Whitehall IDM Conference in London. This one day event covered a host of topics, case studies and vendor pitches. Simon and David pick out the best and most interesting aspects focused on the rise of AI+ML in authentication and IGA - asking the question is identity becoming a big data problem? They discuss the emergence of machine and service identities - what it is, who will own it and how it works. They cover cyber insurance the ever growing need to articulate the business case for IAM and how identity for zero trust architectures is for small and large organisations alike.