Shoaib Ahmed, Founder, Brand Storyteller, Ghostwriter, and Digital Nomad, joins Jeff to talk about building a business that actually works for you.

We get into personal branding that drives results, solopreneur freedom, the reality behind it, and how Shoaib curates what he calls his “little life”, for more freedom, flow, and focus. He shares how he approaches content, and what it’s like to ghostwrite for everyone from global execs to Gen Z founders, how numbers and narratives go hand in hand, fashion, power bowls, and how to win over your barista and batch create content in a coffee shop.

And surprise! Bestie Karla McNeilage, Personal Brand Strategist and Owner at Wave Socials, crashes the pod with surprise questions, unhinged chaos, and some real talk about growth, friendship, confidence, and how far they’ve come -together.

If you’re a executive, founder, coach, creator, consultant, or anyone building something that’s both personal and powerful, this episode slaps.

00:00 Intro

00:38 Meet Shoaib Ahmed

01:37 Curating a Stylish Life and Content

02:57 The Concept of 'My Little Life'

03:52 Business Retreats and Collaborations

05:04 Building Meaningful Connections

07:15 The Importance of Complementary Relationships

08:29 Navigating Business Partnerships

10:09 The Journey of a Digital Nomad

11:23 Finding Balance in Health, Wealth, and Happiness

12:46 The Evolution of a Solopreneur

14:56 Self-Discipline and Awareness

16:46 Understanding ADHD and Its Impact

18:27 The Role of a Ghostwriter

20:35 The Art of Context Switching

22:05 Automation and Systems in Business

23:41 The Challenges of Solopreneurship

25:08 The Intersection of Storytelling and Data

27:53 Proving Value Through Metrics

29:50 The Joy of Numbers and Analytics

30:58 Content Creation Rituals

32:38 Daily Routines and Coffee Rituals

37:11 Coffee Shop Strategies for Productivity

39:15 Client Relationships and Boundaries

41:31 The Importance of Trust in Branding

43:11 From Nerd to Rebel: Embracing Change

46:26 Unhinged Questions and Fun Dynamics

54:21 Reflections on Personal Growth and Identity

Connect with Jeff Abracen on LinkedIn [https://www.linkedin.com/in/jeffabracen/]

If you are or know a disruptive influencer who would make a great guest, we'd love to hear from you.

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Cover art by Daniel Devoy
Music by Stephen Voyce

©2024 The Disruptive Influence Podcast - Jeff Abracen

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