How can product leaders find product market fit with customer insights? The scale and urgency of the transformation required to fight climate change has never been more clear. Building hardware and software products, acquiring the funding and creating a diverse community to enhance talent capacity and to drive innovation, is essential to tackling this global environmental crisis. In this podcast, Silicon Valley Bank (a division of First Citizens Bank) Climate Tech & Sustainability SVP Maggie Wong will be interviewing Carbon Collective Investing President Breene Murphy to discuss achieving product market fit and scalability through understanding customer needs, optimizing adoption with user friendly process flow and technology, as well as leveraging market signals and relevant stakeholders to amplify product impact.