Don't make another YouTube video without listening to this... | The Dept. #97

In this episode of The Dept. Omar breaks down the five video formats that every creator and entrepreneur should be using to grow on YouTube in 2026 without relying on hacks, luck, or the algorithm. After 15+ years on the platform and over 70M views, he reveals why most people don’t grow: they aren’t making bulletproof videos. Omar walks through the exact types of videos YouTube is pushing right now, from compilation content, course-style long-form videos, and content marathons, to conversation-based videos and crowd content. If you want to grow your YouTube channel this year, build trust faster, create content that stands out above the noise, and develop a personal brand people actually want to follow, this episode is a full masterclass on creating videos that work.

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