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Fat Mascara
Bethenny Frankel on Business, Beauty, and Reality TV’s Future
Aug 25, 2023
Bethenny Frankel, reality TV star and entrepreneur, discusses the Real Housewives aesthetic, protecting her daughter from Beauty Culture, mocktails as the new margaritas, beauty brands she's obsessed with, the Reality Reckoning, iconic Housewives, the current RHONY season, and rumors of starting a Bethenny beauty line.
24:47
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Quick takeaways
- The rise of mocktails is attributed to the 'sober curious' movement, offering a fun and flirtatious drink alternative without intoxication.
- The Real Housewives franchise has evolved, prioritizing wealth, glamor, and showcasing the women's businesses and products.
Deep dives
The Rise of Mocktails and the Sober Curious Movement
Many women are embracing mocktails as an alternative to alcoholic beverages. Bethany Frankel, in her own experience, stopped drinking hard alcohol and began exploring the world of mocktails. She discovered that women want to feel like they're having a fun and flirtatious drink without actually consuming alcohol. The popularity of mocktails is attributed to the "sober curious" movement, where individuals want to explore a sober lifestyle without making a drastic statement. They seek the experience of a cocktail without feeling like a party pooper.
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