Fat Mascara Bethenny Frankel on Business, Beauty, and Reality TV’s Future
Aug 25, 2023
Bethenny Frankel, reality TV star and entrepreneur, discusses the Real Housewives aesthetic, protecting her daughter from Beauty Culture, mocktails as the new margaritas, beauty brands she's obsessed with, the Reality Reckoning, iconic Housewives, the current RHONY season, and rumors of starting a Bethenny beauty line.
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Bethenny's Fearless Beauty Entry
- Bethenny Frankel entered the beauty space unfiltered and honest without knowing industry politics.
- She values being independent and not owned by any brand, speaking her truth freely.
Real Housewives' Wealth Shift
- Real Housewives now require visible wealth and business appearances to stay relevant.
- Bethenny broke the mold by being the first self-made entrepreneur on RHONY, influencing others to follow.
Pioneering Housewives' Business Model
- Bethenny was the pioneer of Housewives monetizing their fame through business successfully.
- Many Housewives have since launched businesses but few have achieved her level of success.