

EP45 - Personalization as the Key to Direct Booking Success: From 0 to 80% Direct Bookings with Jenn Boyles
In our latest episode of Direct Bookings Simplified, we sat down with Jenn Boyles, a trailblazer in the world of direct bookings and marketing strategies for short-term rentals. Jenn’s hosting journey began in 2012 with an apartment in France.
After navigating the challenges of a saturated market, she pivoted to direct bookings, focusing on branding, storytelling, and guest data. This approach led her to achieve an impressive 80% direct bookings in her second market, the UK. Today, Jenn leverages her wealth of experience as a host, marketer, and coach to run the Direct Booking Success podcast, an annual summit, and her latest venture, BookDirectPro, helping hosts streamline their marketing efforts. Jenn's insights into building a successful direct booking strategy will surely inspire.
Start Building Your Direct Booking Strategy Today
Jenn’s journey is a testament to the power of storytelling, relationship-building, and leveraging the right tools to grow your direct bookings. Whether you’re just starting or looking to scale, her advice is clear: take one step at a time and focus on strategies that align with your goals and resources.
If you’re ready to take control of your bookings, don’t miss the chance to try Jenn’s all-in-one marketing platform, BookDirectPro. Use code DIRECTSUCCESS for 50% off your first month, and schedule a free onboarding call to get started.
Follow Jenn Here ⤵️