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The Startup Ideas Podcast
How Jay Clouse Built a $500,000 ARR Community (in Less than 2 Years)
Sep 21, 2023
In this engaging discussion, Jay Clouse, creator of Creator Science, shares his insights into building successful online communities. He reveals the advantages of cohort-based courses and reveals his impressive 95% retention rate strategies. Clouse examines the delicate balance between creative distribution and artistry, and the unique frameworks that can bolster audience engagement. He also highlights revenue models, the shifting dynamics of creator-led businesses, and the importance of genuine community relationships for sustainable growth.
47:41
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Quick takeaways
- Cohort-based courses offer higher prices and better feedback compared to self-paced courses, making them a valuable approach for creators.
- Membership communities can be a successful revenue stream for creators, providing a valuable and exclusive space for like-minded individuals to foster connections and offer premium content.
Deep dives
Importance of Cohort-Based Courses
Cohort-based courses are a valuable approach to product development for creators, offering higher prices and better feedback compared to self-paced courses. By creating a cohort-based version of a course, creators can address student issues early on, leading to better outcomes. Additionally, cohort-based frameworks can be useful for prescriptive nonfiction books, as they provide structure and valuable content for readers.
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