Episode 10 - Lazy Launches and Marketing Fails

This week Russell and Lee talk about everything. We’re calling this style podcast a “Mess-ipode.” 

Do you like this free form (Squirrel!) conversation or do you prefer a more structured episode? Or do you not notice a difference? :P 

Opening credits and editing by the amazing Jim Wilbourne. 

* Lazy launches or Do as Lee says, not as she does

* “Life is so lifey”

* How do you level up as a creator?

* Delegating and firing or how Russell blew $30,000 on marketing but learned a lot

* Lee’s conference strategy 

* Manifesting and creating your dream life

* “Bet on people not projects”  

* Lee’s rules for co-writing and collaboration: 

* Love the other person’s creations 

* Start small

* Do your best but don’t be precious 

* 1+1 = 1 million

* If your gut says no to a handshake agreement, don’t sign a contract 

* Russell reveals the secret to everything 

* Russell’s secret society - the cult of Russell–and how you can join

Resources: 

* “Who not how” book - Lee read almost 2 chapters! 

* Lee’s millionaire author mug: midnightromanceshop.com/products/millionaire-author-tumbler 

* Lee’s co-writing tips: Co-writing FTW!

* Join Russell’s cult here: www.sixfigureauthorexperiment.com/subscribe 

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.sixfigureauthorexperiment.com