The Sweaty Startup
389: Why business friendly locations aren't always the best opportunities
Jun 21, 2024
The podcast discusses how business-friendly locations may not always lead to profit, challenging the common belief. It explores the advantages of operating in challenging locations with high barriers to entry, offering lucrative opportunities for entrepreneurs.
11:31
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Quick takeaways
- Operating in high-friction areas can offer unique money-making opportunities by deterring competition.
- High-cost-of-living cities provide potential for thriving businesses due to scarcity of labor and limited competition.
Deep dives
Opportunities in High-Friction Areas
The episode challenges the idea that operating in business-friendly states is the best strategy, highlighting that high-friction areas offer significant money-making opportunities. It emphasizes that difficulties in such environments deter competition, making it advantageous for those willing to navigate challenges. By going against the grain and choosing harder paths, entrepreneurs can capitalize on overlooked prospects, as talent and capital tend to flock towards easier locations.
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