Creating a niche for the content beyond entertainment Ft. Shobhit Banga
Jul 1, 2022
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Shobhit Banga, Co-Founder of Josh Talks, shares the journey of Josh Talks and how easy internet access has helped its growth. They discuss monetization strategies, creating affordable and inspiring content like 'Gully Boy,' and innovating long-form content for engagement in education and career resources.
Easy access to internet boosts content consumption and growth of platforms like Josh Talks.
Josh Talks aims to provide inspirational content, English learning tools, and career-related products for diverse users.
Deep dives
Transition to Fortnightly Release Schedule and Focus on Meaningful Conversations
The podcast episode discusses the transition to a fortnightly release cycle from weekly episodes, allowing for more meaningful conversations and better guest scheduling. This change comes after a hiatus in 2020 and Amit's departure due to scheduling challenges. By adapting to the shifting dynamics post-2020, such as people returning to offices and increased travel, the podcast aims to offer insightful conversations aligned with their theme.
Shobit Banga's Journey in Building JoshTalks and Unlocking Human Potential
The episode delves into Shobit Banga's journey as the co-founder of JoshTalks, an inspirational platform that aims to fill individuals with 'Josh' or inspiration. Originating from a small town in the Himalayas, Shobit's personal experiences and frustrations led him to initiate a mission of unlocking human potential. By addressing the lack of exposure and opportunities for many individuals, especially in rural areas, JoshTalks strives to provide access to role models and practical tools for personal growth and development.
Innovative Approaches to Content Creation and Monetization in Education
Shobit highlights the innovative strategies employed by JoshTalks in content creation and education, particularly in the domain of English language learning. Recognizing the need for geographically relevant and engaging content, JoshTalks introduced district-level channels to enhance audience engagement and expand their reach. Furthermore, by focusing on practical learning outcomes and addressing the limitations of existing English learning platforms, JoshTalks aims to revolutionize education by creating an ecosystem of career-related products and personalized educational tools for its diverse user base.
On Shunya One this week, Shiladitya is joined by Shobhit Banga, Co-Founder, Josh Talks. They talk about the journey of Josh Talks where Shobhit narrates an exciting story that eventually led to the building of 'Josh Talks'. He talks about how easy access to the internet has helped people to actively engage in consuming content, which in a way has helped in the growth of Josh Talk. Further, Shobhit also shares the monetisation journey of Josh Talks. Tune in to the episode to Know more!