S3 EP8: How to Leverage IP and Create a Board Game, With Jane Hoffacker

Jane Hoffacker is on a mission to help players escape on fantasy adventures through tabletop games. Find out how she’s building a media company focused on bringing stories to life.

Adam and Jane get into why Incredible Dream Studios is zigging when everyone else is zagging, why your community helps you find relevance, and why they’re in a state of constant experimentation.

You’ll also hear Jane’s take on why Incredible Dream Studios is uniquely focusing on IP and not just the gamplay.

Follow Jane:

LinkedIn: linkedin.com/in/janelovesgames

Want to take the discussion further? Follow Adam on Twitter:https://twitter.com/AdamRy_n and sign up to the Perpetual newsletter: https://workweek.com/brand/perpetual

If you love listening to Media Moves, please leave me a 5-star review on Rate My Podcast: https://ratethispodcast.com/mediamoves

Thank you so much!

Adam is the CEO of Workweek, producing amazing podcasts. Find out more, visit: www.workweek.com