Asian Insider

S1E27: Thailand looks to the stars in bid to woo tourists

Nov 30, 2023
Thailand looks to the stars as a new tourist attraction post-pandemic. Interest in stargazing has soared, with 10,000 participants in stargazing events since Jan 2022. Thailand expects half a million visitors to its six observatories in 2023. Tan Tam Mei recounts her trip to Pak Chong, a popular stargazing spot. Thailand hopes to attract tourists by promoting 'astro-tourism'. They discuss the challenges and potential solutions in pursuing new tourism strategies.
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