In this episode, I talk to Legacy Builder, a former college athlete turned content writer, and head of one of the most successful ghostwriting agencies on Twitter. His approach to brand focuses on authenticity and longevity, and he's built his account from 0 to nearly 300,000 followers in just over a year.

LB's agency helps founders, CEOs, and entrepreneurs grow their personal brands and connect with new audiences, and over the past few months he's scaled company revenue into the 6 figures, allowing him to leave his day job and continue growing the agency full-time.

Today, we talk about how LB has used his personal brand to build the life he dreamed of, how your attitude dictates everything around you, and what it means to create a meaningful legacy of your own.

0:00 Intro

1:06 How To Create a Meaningful Legacy

4:08 When Is It Too Late to Build Your Legacy?

6:39 "Attitude" by Charles Swindoll

10:14 Controlling Your Emotions vs. Being Reactionary

16:21 Making $100K+ On Twitter

21:19 How LB's Ghostwriting Agency Works

23:58 Building a Personal Brand On Twitter

27:31 Authenticity Through Brand

29:51 Parenthood & Legacy

32:37 LB's Message To You

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Legacy Builder's Links ⇩

💻 Brand Agency - https://legacy-builder.carrd.co/

📲 X - https://x.com/LegacyBuilder__

🎥 YouTube - https://www.youtube.com/@LegacyBuilt

Greg's Links ⇩

📧 LOUDER Email - https://greglunt.com/

📲 X - https://x.com/GregLuntX

🎧 Spotify - https://greglunt.com/spotify

🎧 Apple - https://greglunt.com/apple

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