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Exciting changes are coming! Get ready for a fresh season packed with mid-roll ads and a new Patreon for exclusive content. Discover the details about a collaborative history show on the horizon. Plus, there's news of a merchandise shop that promises to bring fans closer to the action. It's a new beginning that fans won't want to miss!
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Quick takeaways
- The introduction of mid-roll ads reflects a strategic shift in the podcast's advertising, enhancing revenue while maintaining a smooth listener experience.
- The launch of a Patreon initiative allows listeners to enjoy ad-free episodes and exclusive content, responding directly to audience requests.
Deep dives
Introduction of Mid-Roll Ads and Advertising Changes
The podcast announces a significant shift in its advertising strategy, introducing mid-roll ads for new episodes to align with industry standards. This change is driven by the realization that mid-roll ads offer greater financial opportunities compared to traditional pre-roll ads. Listeners can expect these ads to be seamlessly integrated into the content, ensuring a smooth listening experience without abrupt interruptions. Additionally, older episodes will now include programmatic ads, providing funding while keeping the episodes free for the audience.
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highlights
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