Hot Smart Rich Dear Media Star Les Alfred on Going From Corporate Girlie to Six-Figure Influencer in 3 Years (and the Rebrand That Changed Everything)
Have you ever wondered how long it really takes to go from a 9–5 to a six-figure influencer?
What if your next chapter starts by trusting your gut, and not your job title?
Les Alfred didn’t come from wealth. She didn’t have connections. But she had a voice, a podcast, and a powerful desire to grow beyond what her 9–5 at Hubspot allowed. In this episode of Hot Smart Rich, Maggie sits down with Les, the host of @shessoluckypod (Dear Media), to talk about what really happened for Les to reinvent herself, create her dream life, and make six-figures while doing it.
They go deep on:
- How Les actually makes money as a creator (sponsorships, live events, speaking, and more)
- How to launch a podcast that people actually want to listen to—and how she grew to 10K+ downloads per episode
- Why her biggest opportunities (Michelle Obama, Melinda Gates interviews) came from her existing network—not cold pitching
- What changed when she stopped DIY-ing and hired people better than her
- How moving to New York unexpectedly unlocked everything she was craving
- And the truth about dating when you're an ambitious woman building something big
Whether you're side-hustling, thinking about quitting, or feeling the pull to do more—this episode is your sign.
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Chapters
00:00 – Meet Les Alfred from Dear Media's She's So Lucky Podcast
2:29 – How to Reinvent Your Life and Career From the Ground Up
5:13 – How to Get Your Podcast Signed to Dear Media
10:02 – How to Shift From Scarcity to Abundance With Money
13:43 – How to Turn Your Content Into a Real Six-Figure Business
18:28 – How to Build a Vision for Your Future (and Actually Get There)
23:08 – How to Break Free From Stereotypes and Build Your Own Identity
25:28 – How to Know When to Walk Away From the Wrong Relationship
27:01 – How to Date With an Abundance Mindset (Even When It’s Hard)
30:18 – How to Find the Right People to Support You As a Creator
32:51 – How to Get Once-in-a-Lifetime Opportunities
34:54 – How to Rebrand Without Losing Your Audience
40:02 – How to Start a Podcast That People Actually Want to Listen To
42:02 – Rapid Fire: How to Know What You Really Love
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This episode is sponsored by:
- HSR Newsletter - Get 3 months free using this link.
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If you like what you hear, rate, review, and subscribe to Hot Smart Rich, the podcast supporting women who own their worth — in business, wealth, and life.
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💌Own your worth — and build the life you want. Subscribe to the Hot Smart Rich newsletter, the no-BS guide to startup life, consumer brands, and becoming your hottest, smartest, richest self, written by Maggie Sellers. Join 250,000+ women building wealth, confidence, and community on their own terms.
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Follow Maggie here:
Instagram: @maggiesellers
TikTok: @maggiesellers_
LinkedIn: Maggie Sellers
ShopMy: Maggie Sellers
Amazon Storefront: maggiesellers
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Follow Les & She's So Lucky:
Instagram: @lesalfred & @shessoluckypod
Youtube: @shessoluckypod
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More from Hot Smart Rich:
The Hot Smart Rich Money Mindset
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This episode is produced by HSR Media, a division of Creative MES LLC, with support from Coldea Productions.