Think back to when you were younger, what did you want to do when you grew up? A recent study in Kenya found that many young people would choose to be a TikToker or a YouTuber over a more conventional career, like a doctor or a lawyer.
Nowadays, content creators have become as influential as athletes and artists, but while Africa’s content creator ecosystem is growing rapidly, more than half of the continent’s creators earn less than $70 a month.
Focus on Africa: The Conversation host Charles Gitonga sat down with Chef Abbys - a Ghanaian TikToker with millions of followers - to find out what it takes to make it big in the industry.
Presenter: Charles Gitonga Producers: Fana Negash and Carolyne Kiambo Senior Producer: Priya Sippy Technical Producer: Terry Chege Editors: Samuel Murunga and Maryam Abdalla