
 Focus & Vision
 Focus & Vision Focus 6: Establishing Your Rocks
 Feb 28, 2024 
 Discover the power of prioritizing tasks known as 'Rocks' to boost your organization's goals. Learn Ivy Lee's six-item method that revamped Bethlehem Steel and why focused efforts are more effective than scattered ones. Explore the rocks, pebbles, and sand analogy to highlight the importance of tackling major priorities first. Understand how to set SMART goals and maintain ownership for each priority. Finally, dive into the 90-day planning process and the no-surprises rule to keep your team laser-focused. 
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Ivy Lee’s Six-Task Priority Trick
- Gino Wickman recounts Ivy Lee advising Charles Schwab to list six tasks on a card and work them in priority order each day.
- Schwab paid Lee $25,000 and credited the practice with massive organizational impact.
Covey’s Rocks Jar Analogy
- Gino Wickman retells Stephen Covey’s rocks, pebbles, sand, and water analogy to show why big priorities must go first.
- He urges putting rocks in the jar before pebbles, sand, and water so everything fits.
Adopt A 90-Day World
- Create a 90-day world and pick just three to seven company priorities each quarter.
- Focus the leadership team on those rocks and work heads-down for 90 days.



