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#111 Finding a New Groove in the Vinyl Industry: A Small Business Success Story!
Apr 23, 2024
Caren Kelleher, founder of Gold Rush Vinyl, shares her journey transitioning from Google to vinyl manufacturing. Topics include entrepreneurial hurdles, capital sourcing, and the future of the vinyl industry. Learn about turning vinyl records into gold pieces for corporate awards.
19:08
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Quick takeaways
- Transitioning from digital music to physical vinyl creation showcases courage and strategic decision-making.
- Importance of securing capital through SBA loans and partnerships for credibility and growth in business.
Deep dives
Karen Keller's Journey to Establishing Gold Rush Vinyl
Karen Keller shares her journey from being a music executive at Google to starting Gold Rush Vinyl, a vinyl manufacturing company in Austin, Texas. Despite facing doubts and challenges, Keller's insightful transition from the digital music economy to a physical connection-driven industry highlights her courage and strategic decision-making. Recognizing the growing demand for vinyl among music enthusiasts, especially during the pandemic, Keller took a leap of faith to create a platform for young artists to produce vinyl records.
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