Start with a starter course for beginners to provide essential information and propel gradual progress.
Develop a spotlight course with detailed content and guidance for specific results, charging $200-$400.
Create a signature course with comprehensive frameworks for complete transformation, charging above $997.
Deep dives
Creating a Successful Digital Course
To succeed with a digital course, one needs to have achieved results for oneself or others and be ready to teach others how to replicate these results. The process is simplified with a free guide called 'Surprisingly Simple Ways to Turn Your Knowledge into a Digital Course,' outlining successful groups benefiting from digital courses. Real examples illustrate breaking down knowledge into modules for easy learning.
Starting with a Starter Course
A starter course allows students to start on a path by providing vital information to propel them forward gradually. Charging around $97, starter courses help students achieve small yet valuable results, encouraging further progress. It serves as a great entry point for beginners, enabling them to dive into a specific area of expertise.
Delving into a Spotlight Course
A spotlight course delves into a specific area in depth, offering detailed information and step-by-step guidance. It helps students achieve specific results in a focused domain, allowing charges up to $200-$400 due to the concentrated nature of content. Spotlight courses provide an opportunity to showcase expertise profoundly.
Crafting a Transformative Signature Course
A signature course is a comprehensive system encompassing detailed frameworks leading to a complete transformation. With a price range above $997, such courses offer an end-to-end journey of learning and change for students. They allow for charging more and establishing authority, potentially soaring the entrepreneurial journey to new heights.
Building Momentum with Digital Courses
Digital courses provide a platform for creating consistent revenue streams and transforming one's business. By understanding the ideal customer and aligning course types like starter, spotlight, or signature to match their needs, entrepreneurs can shift towards impactful and lucrative ventures. The pathway to success lies in clarity, strategic course design, and leveraging digital tools to achieve business goals.
When it comes to picking the format of your next digital course, the options may seem... daunting. Because thanks to the growing demand for online trainings, there are A LOT of choices out there today.
So how do you know which one is right for you?
Today, I’m taking all of the confusion out of what can be a tough choice, and giving you three solid choices to pick from. These three are based on my experience as a course creator, and what I think works best for my students overall.
I’ll walk through each of the three, giving you the pros and cons, as well as an example from one of my students.
Then make sure you stay on until the end, where I give you the exact questions to ask to help determine which of the three are right for you.
Let’s get started and figure out your next course format, together.
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Are you subscribed to my podcast? If you’re not, I want to encourage you to do that today. I don’t want you to miss an episode. I’m adding a bunch of bonus episodes to the mix and if you’re not subscribed there’s a good chance you’ll miss out on those. Click here to subscribe in iTunes!
Now if you’re feeling extra loving, I would be really grateful if you left me a review over on iTunes, too. Those reviews help other people find my podcast and they’re also fun for me to go in and read. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let me know what your favorite part of the podcast is. Thank you!
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