Startup Strategies He makes $10M per year from this tool
In this episode of Startup Strategies, Juliana sits down with Jon Kazarian, the founder who bootstrapped Accelavent, a B2B event platform, to $374K ARR, then watched COVID turn his revenue negative overnight. He pivoted to virtual events and scaled to $10M ARR in just
Jon Kazarian shares how he:
- Pre-sold vaporware using InVision prototypes while his team coded 100-hour weeks.
- Convinced his dad to invest $75K from retirement with one condition: beat Zoom stock.
- Navigated VCs ghosting him after competitor Hopin raised $1.1B.
- Closed 760 demos before the product even existed.
- Maintained a 16-second support response time to power B2B word-of-mouth growth.
- Leveraged SEO, high-touch LinkedIn outreach, and selective paid channels to scale to Fortune 500 customers.
- Raised $5.1M on a SAFE instead of chasing billion-dollar VC hype.
- Focused on “don’t die” as the ultimate startup strategy—because staying alive preserves optionality.
- And much more….
Let’s break down his Startup Strategies.
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