Building a membership, $97 at a time with Rachel Bearbower

“We have this headwind of constantly trying to remind the nonprofit sector that we are people too, and we deserve to be compensated for our time.” - Rachel Bearbower

Everyone keeps talking about the need for consultants to move from 1:1 work to 1:many, but what does it really take to get there? In this episode of the Confessions podcast, Rachel Bearbower, the founder and CEO of Small Shop Strategies, shares the good, the bad, and the ugly of her experience creating a membership program in her business. It’s not all sunshine and roses, but there is definitely a payoff to patience. 

Highlights:

1. Going from 1:1 work to 1:many doesn’t happen overnight
2. A membership is a great way to build a community (and recurring revenue) but is a huge commitment and requires you to show up for that community consistently.
3. What has worked and what hasn’t when it comes to growing an audience
4. Not apologizing for wanting to earn a good living

Resources Mentioned In This Episode:

Connect with Rachel:

• Website: https://www.smallshopstrategies.com/
• LinkedIn: https://www.linkedin.com/in/rachelbearbower/
• Facebook: https://www.facebook.com/smallshopstrategies
• Instagram: https://www.instagram.com/smallshopstrategies/
• Twitter: https://twitter.com/rachelbearbower

Find Us Online: https://www.confessionswithjessandcindy.com/

Connect with Cindy:

Cindy Wagman Coaching https://cindywagman.com/

The Good Partnership https://www.thegoodpartnership.com/

Connect with Jess: 

Out In the Boons: https://www.outintheboons.me/

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