

892: Burned Out or Ready to Grow? Your Top Questions on Branding, Hiring, and Scaling
Jul 2, 2025
Listeners grapple with hiring, pricing, and the challenges of scaling their businesses. There's a focus on valuing creative work and understanding the emotional ties customers have to art. Tips on integrating passions through storytelling help to unify brands. The importance of setting boundaries between personal life and business identity is emphasized, alongside the need for authenticity in entrepreneurship. Real questions from fellow entrepreneurs drive the conversation, making the insights relatable and actionable.
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Episode notes
Hiring a VA with Variable Hours
- Be honest about the varying hours you need when hiring a virtual assistant (VA).
- Decide if you want a skilled VA or one open to training and set clear expectations up front.
Measuring Podcast Success
- Define your podcast's "why" to measure success beyond just numbers.
- Track 30-day downloads, episode retention, top episodes, and conversion to offers.
Building Community Over Resources
- Lead with relatability, not just being a resource, to build community.
- Help your audience implement, co-create content, and bring them into connection.