Discovering Your True North: The Key to Authentic Leadership and Sustained Business Growth ft. Bill George (Author, True North Series)

"You'll not sustain shareholder value unless you create greater value for your customers. (It's time to) rethink and reconceptualize the organization as being into business at customer service." - Bill George

Delve in this [Un]churned conversation with host, Josh Schachter and Bill George, an executive fellow at Harvard Business School and author of the True North series as they discuss

02:43 -  True North Framework
05:30 -  Younger generations are more focused on purpose and values.
07:26 -  Serving customers is the focal point of business success
09:04 -  Talk to customers every day!
10:21 -  CEOs spend only 3% of their time talking to customers
12:23 -  The importance of prioritizing frontline people over CEOs
16:31 - Everyone in an organization must think of themselves as a leader to make a difference.
21:00 - Bill George's True North

Resources
- Connect with Bill on Linkedin
- Get a copy of True North: Leading Authentically in Today's Workplace

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