Helen Yu is a multifaceted and accomplished leader in the tech industry. As a Board Director, Fortune 500 Advisor, Top 50 Women in Tech, Host of CXO Spice, Keynote Speaker, and Wall Street Journal Best Selling Author, she has significantly contributed to the field and inspired many others.

Helen is currently Founder & CEO at Tigon Advisory Corp, Vice Chair Board Of Directors at the Global Cybersecurity Association - GCA, Board Advisor at Pypestream, Member Board of Directors at KEENFOLKS, and she sits on the Advisory Board of Verras Capital LP.

With over 20 years of experience in executive positions, Helen has built a reputation for her strategic thinking, innovative problem-solving skills, and ability to drive transformative change. Her deep understanding of customer experience, digital transformation, and emerging technologies has made her a sought-after advisor to businesses of all sizes.

Helen's journey to the top of the tech industry began with her early work as a software engineer. She quickly realised her true passion was building and leading teams that could deliver innovative solutions to complex business problems. This passion led her to take on leadership roles at several high-growth startups, where she honed her skills in product development, go-to-market strategies, and business operations.

Over time, Helen's reputation for driving growth and innovation caught the attention of Fortune 500 companies. She took on leadership roles at some of the world's largest and most respected technology companies, including Oracle, Adobe, and Microsoft. In these positions, she was responsible for developing and executing strategies that drove growth, profitability, and customer satisfaction.

Helen's expertise in customer experience has been particularly influential in her career. As a pioneer in this field, she has helped businesses across industries create more meaningful, engaging, and valuable customer experiences. She has also been a vocal advocate for diversity, equity, and inclusion in the tech industry, working to create more opportunities for underrepresented groups.

In addition to her executive work, Helen is an accomplished author and speaker. Her book, "Ascend Your Startup: Conquer the 5 Disconnects to Accelerate Growth," was a Wall Street Journal Bestseller and has been widely praised for its insights into the challenges faced by entrepreneurs. She is also a sought-after speaker, regularly presenting at industry events and conferences.

Helen has demonstrated a commitment to excellence and a passion for innovation throughout her career. She has inspired many others to follow in her footsteps, serving as a mentor and advisor to emerging leaders in the tech industry.

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167: How Top Performers Work Less and Achieve More | with Morten Hansen