Everyday AI Podcast – An AI and ChatGPT Podcast

EP 102: Future of Work - What's Next For Creative Orgs?

Sep 15, 2023

Camilo De Cruz, Chief Innovation Officer at sparks & honey, discusses how AI is transforming the future of work, particularly in creative organizations. He explains how generative AI is reshaping consumer mindsets and the importance of cultural intelligence in business strategies. The conversation also touches on the collaboration between humans and AI, emphasizing its potential to enhance creativity and decision-making. Camilo provides insights on how smaller companies can leverage AI for competitive advantages as the workplace evolves.

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INSIGHT

Contextual AI Views

Consumers' views on AI are contextual, depending on the presented use case.
High-level philosophical discussions contrast with promising customer demand data.

ADVICE

AI Integration

Understand the "why" behind integrating AI, focusing on enriching human experiences.
Consider how AI can improve the lives of those you serve, both internally and externally.

INSIGHT

Decentralized AI Advantage

Small businesses should leverage the current decentralized stage of generative AI for competitive advantage.
This moment of accessibility won't last, as centralization trends emerge with industry giants.

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What does the future of work look like with AI? Specifically, how will AI affect creative organizations? We explore the role of generative AI in augmenting and supplementing creativity, and how it affects all of us. Camilo De Cruz, Chief Innovation Officer for sparks & honey, shares insights on how AI is shaping consumer mindsets and what companies can do to prepare.

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Timestamps:
[00:01:17] Daily AI news
[00:03:13] About Camilo La Cruz and sparks & honey
[00:06:17] Consumer mindset is changing with AI
[00:09:25] Using generative AI to connect with customers
[00:12:44] How smaller companies keep up with AI monetization
[00:15:20] What does the future of work look like?
[00:19:30] Can AI be as creative as humans?
[00:23:20] How organizations can combine humans with AI
[00:25:50] Using data with Large Language Models

Topics Covered in This Episode:
- Introduction to Camilo La Cruz, chief innovation officer for Sparks and Honey
- Overview of Sparks and Honey's mission and methods
- Integration of generative AI in consumer mindset
- Future of work with AI
- Is AI more creative than humans?
- Considerations for companies looking to adopt generative AI
- Importance of understanding the "why" in integrating AI technology

Keywords:
future of work, creative organizations, generative AI, augment, supplement, creativity, Everyday AI, experts, learn AI, leverage, grow your company, grow your career, chat GPT, Gemini, Google, language model, GPT-4, AI offering, Salesforce, generative AI solutions, Einstein Studio, Amazon shopping carts, AI powered features, product description, reviews, ChatGPT, newsletter, chief innovation officer, strategic foresight, innovation consultancy, cultural intelligence platform, Q, SaaS business, consumer standpoint, go-to-market strategy, existential risks, CEO, customer data, AI tools, systems, EY, language models, good contact, good communication.

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