Eye On A.I.
#245 Rajat Taneja: Visa's President of Technology Reveals Their $3.3 Billion AI Strategy
Apr 2, 2025
Rajat Taneja, President of Technology at Visa, shares insights into the company’s bold $3.3 billion AI strategy. He reveals how Visa stops over $40 billion in fraud annually using deep learning models trained on vast transaction data. Taneja discusses the exciting concept of agentic commerce and Visa's pioneering role in AI since the 1990s. With a focus on behavioral biometrics and real-time decision-making, he explores how AI is reshaping payment security and the future of financial interactions.
24:49
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Quick takeaways
- Visa's $3.3 billion AI strategy significantly enhances fraud detection, successfully preventing over $40 billion in fraudulent transactions annually.
- The exploration of agentic commerce aims to automate customer interactions, improving engagement while ensuring robust identity verification through advanced biometrics.
Deep dives
Fraud Detection and Prevention
AI plays a crucial role in fraud detection and prevention for Visa, successfully stopping over $40 billion in fraudulent activities last year. Visa utilizes deep neural networks to establish patterns of legitimate transactions, allowing for the accurate differentiation between good and bad transactions. Various techniques are employed to address different types of fraud, including enumeration attacks where stolen card details are tested for validity. By leveraging this technology, Visa ensures seamless transaction processing while minimizing false positives and negatives, creating a secure environment for both consumers and merchants.
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