Tiny Offers, Big Results: How to Sell in a Trust Recession

89 snips

Nov 11, 2025

Allie Bjerk, a Tiny Offer® strategist, shares her expertise on building trust and sales through low-ticket products. She reveals how tiny offers can fill the gap in a changing marketing landscape, transforming small purchases into relationships that lead to high-ticket sales. Allie emphasizes specificity and simplicity, cautioning against overwhelming potential buyers. Plus, she highlights innovative ad strategies to convert cold traffic and discusses how AI can optimize offers. Discover how tiny offers could elevate your business!

Ask episode

AI Snips

Chapters

Transcript

Episode notes

INSIGHT

Trust Recession Explains Funnel Slowness

The industry is in a "trust recession" where audiences take longer to trust creators.
Tiny Offers act as a trust-building bridge that accelerates buyer confidence.

ADVICE

Design Tiny Offers As Trust Builders

Create a low-ticket Tiny Offer to deliver a meaningful first-purchase experience, not just quick cash.
Design it to nurture future high-ticket buyers by giving a specific, fast result.

ANECDOTE

Live Stream 365: $27 Calendar That Scaled Fast

Allie launched Live Stream 365, a $27 calendar of livestream ideas, and scaled it to $100K in 43 days.
She added an order bump ($37) and an upsell ($77) to increase per-customer revenue.

Get the Snipd Podcast app to discover more snips from this episode

Get the app

The Low-Ticket Strategy That’s Quietly Powering High-Ticket Sales

In this episode, I’m joined by Tiny Offer® expert Allie Bjerk to uncover why small, low-ticket digital products are one of the smartest ways to grow a warm, buying audience in 2025. If your sales funnels aren’t converting like they used to (or you’ve noticed your launches feel harder), it’s not just you. Allie breaks down how the trust recession is changing the online marketing landscape and how Tiny Offers can help rebuild connection, grow your email list with qualified buyers, and even lead to $10K+ offers.

You’ll learn the difference between tripwires and Tiny Offers, how to price and position them strategically, and why these offers are converting higher than traditional freebies. This conversation will help you refresh your funnel and start turning small transactions into returning customers.

HERE ARE THE 3 KEY TAKEAWAYS FROM THIS EPISODE:

1️⃣ Tiny Offers Are Trust Builders – This isn’t about quick cash, it’s about creating a meaningful first purchase experience that nurtures a future high-ticket buyer.

2️⃣ Specificity Sells (And Simplicity Converts) – Instead of overwhelming your audience with too much value, meet them where they are and solve one clear problem fast.

3️⃣ Low-Ticket Buyers Can Become Your Highest Converters – People who pay (even a small amount) are far more engaged and primed to invest later. Tiny Offers can actually elevate your audience quality and boost your conversion rates.

RESOURCES MENTIONED IN THIS EPISODE:

Follow Allie on Instagram: @alliebjerk

Learn more on Allie’s website: alliebjerk.com

Check out Kathryn Porritt’s Tiny Offer example: kathrynporritt.com

MORE FROM ME

Follow me on Instagram @amyporterfield

SUBSCRIBE & REVIEW

If you loved this episode, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more entrepreneurs who need these insights. 🎙 Thanks for tuning in to The Amy Porterfield Show! See you next week!