The SportsGrad Podcast #271: From Legal Aid to Rio Olympics and SailGP in Media Operations
Meet Barbara Sikorski, the Global Head of Media Operations at SailGP.
Barbara is far from a stranger to international events. Previous to SailGP, she has worked at the likes of the 2016 Rio Olympics, the 2018 Pyeongchang Winter Olympics, 2020 Tokyo Olympics, and the International Paralympic Committee.
She is now on the epic team at SailGP, where she manages everything to do with the media operations for the global event.
Lots to look out for in this episode, such as what it’s like working at major events all over the world, lessons she has learned from her experiences at the Olympics, and advice on how to work in Media Operations like her.
If you enjoy this episode and hearing Barbara’s journey, you can come along and meet her in person at our Sydney meetup on the 15th of February, where she’ll be joining us as a guest speaker.
Enjoy the episode!
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Timestamps:
(00:40) - Introduction
(05:56) - Community Update
(10:10) - Welcome Barbara!
(10:58) - Quick Fire Questions
(20:37) - When Barbara knew she wanted to travel the world
(26:22) - The major events Barbara has worked on
(31:47) - What it’s like working at SailGP
(34:07) - Who SailGP are and their purpose
(37:22) - How SailGP is working towards gender equity
(41:48) - Lessons Barbara has learnt throughout her career
(46:57) - Comparing the Olympics to SailGP
(50:25) - Working at SailGP highlights
(57:00) - Advice for those wanting to work in Media Operations
(59:34) - Additional episode recommendations
(1:01:17) - ASK SPORTSGRAD
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Additional episodes you may like:
#256: Meet the SailGP staff on the ground in Saint-Tropez
#228: Melissa Lawton (SailGP) - Journey to Chief Content Officer
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