In this episode, we explore many agency leadership issues such as what it takes to solve large business problems with clients. One example you'll hear is how Clearleft transformed Penguin Books recently.
We also explore:
- what is an agency,
- why the CEO should be the least talented person in the agency,
- finding the right team,
- documenting your agency's core values,
- how to allow the client to become an engaged part of your agency's team, and
- how to grow slowly.
