AI, Apps & Entrepreneurship in Dubai | Anthony AJ & Sacha Christe

In this episode of the AJ Podcast, Anthony AJ sits down with Sacha Christe, founder of Emirates Graphic, to dive into the realities of building apps, scaling businesses, and staying ahead with AI in Dubai and beyond.

🚀 Sacha shares how he moved from Switzerland to Dubai over 12 years ago and turned a small startup into a company that has built 140+ mobile apps and worked with more than 400 clients, from ambitious entrepreneurs to multinationals like FedEx Saudi.

We cover:

• Why Sacha left Switzerland for Dubai’s open-minded business culture
• The real costs of building an app (MVPs from AED 40–60K, full projects 180K+)
• How AI is changing the app development game
• Augmented reality & virtual reality case studies that boosted client sales
• The Saudi vs Dubai market for tech and startups
• Tips for entrepreneurs deciding between a website, an app, or both

Whether you’re in real estate, e-commerce, or tech, this episode breaks down what it really takes to bring your digital vision to life.

👉 Stay tuned to the end for insights on AR, VR, and how governments like Saudi are backing their youth to innovate.

🔗 Guest Info

sacha@emiratesgraphic.com 
www.emiratesgraphic.com
IG : SachaChriste 

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