Sounds Like A Cult The Cult of Rae Dunn
Mar 26, 2024
Guest host Griff from Petty Crimes podcast joins Sounds Like A Cult to discuss the cultish obsession with Rae Dunn pottery. They explore the allure of Rae Dunn products, suburban white women's fascination, and the influence on suburban identity. The podcast delves into cult entry points, the craze for Rae Dunn items, and closes with event promotions and an invitation.
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Ray Dunn's Core Demographic
- The typical Ray Dunn consumer is a suburban white woman who cares about warm home aesthetics.
- This demographic overlaps with multi-level marketing followers, indicating a connection to consumer cult dynamics.
Farm Life as Suburban Cosplay
- Ray Dunn aesthetic appropriates farm life as a form of suburban cosplay.
- This reflects a desire to connect with a simpler, hard-working identity that suburban life lacks.
Ray Dunn's Online Community
- Ray Dunn fans bond through many private Facebook groups with specific rules and unique culture.
- These groups create a sense of community and social connection around collecting and reselling products.