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SaaS Builder Podcast

What’s your “secret sauce” for creating executive engagement programs that build loyalty and drive growth?

Jan 24, 2025
05:58

Jay Thayer, founder of Jay Thayer Consulting, shares his secret sauce for creating executive engagement programs that build loyalty and drive growth. Jay emphasizes the importance of relevance and understanding what's in it for the executives, offering practical advice on how to lead versus facilitate conversations. He also highlights the value of creating organic opportunities for connection, ensuring meaningful peer-to-peer interactions. Join Jay for insights rooted in his extensive experience working with high-profile personalities and executives.

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