Adam Levitan is joined by Brett Appley, the newest member of ETR's content team. They talk about the launch of ETR MMA and the upcoming card for UFC 299.

In this episode, we discuss:

Brett's background
The rise in popularity of MMA
DFS strategy for MMA
Much more

Links mentioned in the episode:

Timestamps:

(1:25) - Brett’s Background in MMA
(4:09) - Why MMA Has Gained Popularity
(7:48) - Where is the Edge?
(10:31) - Lineup Construction in MMA DFS
(13:44) - Upset Frequency and Planning for Matchups
(20:06) - MMA DFS Scoring System Considerations
(29:05) - The Issues of Judges
(31:44) - Late Swap in MMA DFS

WE CAN HELP: Tired of attention-seeking hot takes? Get the highest-quality fantasy football analysis in your inbox, FREE. https://bit.ly/establishtherun

DFS OPTIMIZER: We have launched a new tools company called THE SOLVER. THE SOLVER will not have any content - just the software we think fantasy players need to win. Check it out: https://thesolver.com/?ref=etr

SPORTSBOOK OFFERS: We’ve partnered with several major sportsbook outlets to help supply you with the best offers in the industry and ensure you’re maximizing your bankroll from the start: https://establishtherun.com/offers/

$100 BONUS: Looking to play Best Ball on Underdog? If you don't have an Underdog account yet, use promo code “ETR” for a first deposit match up to $100.

SIGN-UP LINK: https://play.underdogfantasy.com/p-establish-the-run

FOLLOW US: Check out our social media channels for FREE fantasy football & DFS videos, analysis, and more: https://linktr.ee/establishtherun

Gemstones - Best of Coast to Coast AM - 11/7/25