#198: How a Mom of 3 Kids Surpassed Her Annual Income In Only 2 Months

May 15, 2025

Megan Caldwell, a Wellness and Empowerment Coach, shares her inspiring transformation from burnout to thriving business owner. She reveals how she surpassed her annual income in just two months through strategic planning and a proven launch strategy. Megan discusses the vital role of community and accountability in her journey and highlights the importance of intuitive decision-making in achieving business success. Her heartfelt story emphasizes the power of prioritizing wellness and creating joyful paths to financial freedom.

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ANECDOTE

Journey Into Transformational Coaching

Megan Caldwell recounts transitioning from teaching and fitness franchising into transformational coaching for high-achieving moms.
She emphasizes practicing what she preaches by prioritizing wellness, fun, and empowerment in her work.

INSIGHT

Busy Work Without Scalability

Megan felt like she was spinning her wheels despite working full-time in her business for years.
She realized she lacked a scalable system and was trading hours for limited financial return.

ADVICE

Stop Relying On Social Media Alone

Stop relying solely on social media and one-off offers to find clients.
Build repeatable client-attraction systems that don't depend on constant posting.

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In this special Case Study episode of the SoulFUEL® Show, I introduce Megan Caldwell, a Wellness and Empowerment Coach who completely reinvented her business—and her life—in less than a year. Megan shares her journey from burnout and busy work to taking a quantum leap in her revenue, working with dream clients. Listen in to discover exactly how Megan broke through big financial and emotional ceilings, achieved clarity and confidence, and created a sustainable path to success. She shares her break through moments, the KEY strategies that got her there, and the mindset shifts that have transformed her business and WHO she is as a woman. Her very personal story will show how you too can create a simpler, more joyful path to financial freedom and business success.

Why You Can’t Miss This Episode:

Learn the turning point that shifted Megan from spinning her wheels to attracting soulmate clients almost effortlessly.
Discover how Megan surpassed her previous year's income in just two months using a proven launch strategy.
Find out how Megan transitioned from burnout and busywork into streamlined systems and ease.
Uncover the surprising way community and accountability propelled her business beyond her expectations.
Get inspired by Megan’s honest, heartfelt story of personal growth and business breakthrough—including the emotional surprises she has had along the way.

You can reach Megan directly at: megan@megancaldwellpdx.com or on Instagram @megancaldwellpdx . Next Steps! Explore applying for enrollment of THE SOULFUEL® ACCELERATOR Client Attraction Coaching & Community Experience and be in our next cohort! If you enjoyed this episode and it inspired you in any way, we'd love to hear about it and your biggest takeaway. Take a screenshot of you listening on your device, post it to your Instagram and tag Wendy: @wendycollierworldwide. We will reshare tagging you, as our thanks to you.

We invite you to contribute to this podcast by submitting a question. Just email: support@wendycollier.com with your question or topic idea, and we will create an upcoming episode in your honor! About Your Host:

Wendy Collier coaches and consults with ambitious, purpose-driven entrepreneurs, service-based professionals, coaches, trainers, teachers, creatives, consultants, healers, light leaders and conscious leaders of all kinds, to live free from the inside out, through UNLOCKING their SoulFUEL® and aligning that to their business so they can master the energetics, marketing, messaging, audience + email list building, and sales skills needed to be a wild success at growing their business and make their impact.

Wendy is the Founder and Creator of SoulFUEL®. She is known for helping her clients use their unique skills, superpowers and purpose (SoulFUEL®) while teaching them how to thrive financially and with high integrity so they can be fully expressed and live into their greatest potential without spending their lives on social media or sacrificing what is most important to them.

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