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In Conversation with Shopify Plus

Payal Kadakia on Becoming a Unicorn, and What to Do When 95% of Your Revenue Vanishes

Sep 1, 2021
49:35

Payal Kadakia, the founder and executive chairman of ClassPass, discusses what changes when a company reaches a $1 billion valuation and becomes a unicorn, representation problems in the fundraising process, and how to survive when 95% of your revenue vanishes into thin air.

"When I was younger, I think everyone always was like, 'You shouldn't be emotional in business. You can't have empathy,'" Kadakia says. "But at the end of the day, the best brands are the ones that understand, emotionally, what's going on."

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