
Flavor University Podcast
Flavor University Ep. 20: Formulating with a Scientist
Sep 27, 2022
Rob Bowen, Scientist II at McCormick, shares his experience attending candy school and the daily tasks of flavor scientists. They discuss exploring unexpected flavors, experimenting with different combinations, and the trend of creating flaming hot versions of snacks.
31:21
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Quick takeaways
- Flavor is a complex combination of memory, feeling, science, and art.
- Experimentation is essential for creating new and exciting taste sensations.
Deep dives
The Importance of Flavor in Food
Flavor plays a crucial role in what we consume and is the number one consideration. It goes beyond like or dislike, and there is a whole industry dedicated to it. Flavor is memory, feeling, science, and art.
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