
ETF of the Week ETF of the Week: Record Inflows
Nov 6, 2025
Todd Rosenbluth, Head of Research at VettaFi, shares insights on record-breaking ETF inflows reaching $1.1 trillion this year. He discusses which ETFs are attracting the most investment, highlighting major players like the S&P 500, crypto, and gold funds. Active ETFs are experiencing notable growth, claiming 40% of net flows. Rosenbluth also explores the rise of option-based funds like covered-call ETFs. He discusses the sources of new ETF capital and predicts continued strong adoption even amidst market volatility.
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Record $1.1 Trillion ETF Inflows
- ETFs recorded roughly $1.1 trillion of net inflows year-to-date, setting a new record earlier than expected.
- Flows spanned equities, fixed income, gold, and crypto, showing broad ETF adoption across asset classes.
S&P 500 ETFs Lead Asset Gathering
- Large-cap S&P 500 ETFs dominated flows with VOO topping $100 billion in net inflows this year.
- Other S&P 500 ETFs (SPYM, IVV) and thematic winners like gold and crypto ETFs also attracted substantial assets.
Active ETFs Now Move The Needle
- Actively managed ETFs captured about 40% of net flows this year, showing growing investor acceptance.
- Active ETFs now move the asset needle and include successful equity and fixed-income strategies.
