Today, I'm having a GAS with...Hugh Todd, a highly awarded creative director in London.
He's worked for MullenLowe, Leo Burnett, VCCP, J. Walter Thompson and BBH.
One of Hugh's more recent campaigns for MullenLowe was the 'We are Nurses' campaign for the NHS, a 360 campaign to recruit much-needed staff for the UK's healthcare provider.
The work proved incredibly successful, helping reverse the negative trend in UCAS applications, with figures up 6%. www.mullenlowegroup.com/news/we-are-nurses
Hugh's work can be found, unsurprisingly, at www.hughtodd.com
© GAS Music 2020
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