Jorge Caraballo, “How to Use Audio Storytelling to Cultivate a Community and Keep it Engaged”

Podcasts are in a golden age and are being used to effectively communicate new ideas, tell compelling stories, and build highly participative communities. This presentation will explore the power of audio storytelling to connect individuals in engaged networks of collaboration. Jorge Caraballo (’22 Harvard Nieman Fellow) will draw from experience as the former Growth Editor at Radio Ambulante –Latin America’s most popular documentary podcast– and will highlight different ways in which storytelling can be the starting point of new collective identities. Jorge Caraballo is a journalist and a 2022 Harvard Nieman fellow. Before that, he worked for four years as the Growth Editor at Radio Ambulante –the most popular documentary podcast in Spanish, and the only one in that language distributed by NPR. There he led online and offline engagement initiatives to grow the community around the podcast. He holds a master’s degree in Media Innovation at Northeastern University. He’s a Fulbright Scholar and a Google News Initiative Fellow.