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The Capital Stack

Daniel Graff-Radford of Allbound on being a non-founder CEO, getting gross margin right, and when to start channel sales as a startup.

Feb 3, 2022
53:47

Today, David is speaking with Daniel Graff-Radford, the CEO of Allbound.  He’s sharing how he transitioned from a software executive to a non-founder CEO and fast tracked the company’s success.  Allbound is now one of the fastest growing companies in market technology and leads in the channel technology market.

Daniel says the first thing he started with was product.  He says you have to look at where you have good market fit, where you have happy customers, and where you have unhappy customers.  If customers are unhappy, it’s usually because it was sold to the wrong people or wasn’t implemented right.  Once you have the right product and the right customers, it’s time to focus on gross margin.  

What You’ll Learn:

  • What channel sales are and how they work.
  • How Daniel became a non-founder CEO.
  • How Allbound became one of the fastest growing companies in market technology.  
  • What key thing most companies do wrong in regard to gross margins.

Favorite Quote:

“I can fix this, I just need some time and some capital.” -Daniel Graff-Radford

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The Capital Stack

All Things Tech Investing and Value Creation

Early growth investor David Paul interviews the world's greatest ecosystem, learn how to start and scale your own business, and find an edge in today's capital markets.  To connect with David, visit:

Twitter - CLICK HERE

Substack - CLICK HERE

LinkedIn - CLICK HERE

IG - CLICK HERE

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DISCLAIMER:

David Paul is the founder and general partner at DWP Capital.  All opinions expressed by David and podcast guests are solely their own opinions and do not reflect the opinions of DWP capital.  This podcast is for informational purposes only and should not be relied upon for decisions.   David and guests may maintain positions in the securities discussed on this podcast.

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