Small But Mighty Agency: Win clients and build better networks for marketing and consulting agencies How the Curse of Expertise is Holding You Back
What if I told you that your expertise can get in the way of growing your business?
It sounds counterintuitive, but it's a real barrier.
The phenomenon is called the curse of the expert. It can play out in different ways on your journey from being a solo service-based business owner to an agency owner.
But wait, isn't being an expert advantageous? When that expertise becomes a barrier to training your team or scaling your business, it's more of a curse than a blessing.
In this episode, I share how your expertise becomes a barrier to scaling your business and how you can overcome the 'curse.'
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Get the full show notes and more information here: https://audreyjoykwan.com/podcast-ep73
Podcast Edits by Lindsay Curtis