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In today’s episode we have the pleasure to interview Carl Cox author of “Lost at CEO: An Entrepreneur’s Guide to Strategy” 

Carl is CEO and Founder of 40 Strategy. He has been an executive leader in seven different organizations who have grown by 2x to 7x. He is also a speaker, teacher, and a podcast host of the Measure Success Podcast where he talks to everyone from entrepreneurs to top executives from fortune 500 companies.

Carl grew up in poor conditions, but with moving across the country and adopting a new mindset he was able to achieve incredible things. By his mid 20’s he no longer had to worry about paying his bills and started to look for something more, realizing that financial success wasn’t everything he thought it would be he embarked on a mission of self-growth. Eventually it would lead him to founding 40 Strategy and helping others build the life of their dreams.

In this episode, you’ll learn about Carl's background, what success is, why it’s important to know your values, how to find your strengths and lean into them, and why a good strategy is one of the most important factors for great leadership.

We hope you enjoy this incredible conversation with Carl Cox. 

To learn more about Carl J. Cox and buy his best-selling book “Lost at CEO” follow the links below:The Book: https://a.co/d/gKDTPL1Website: https://40strategy.com/Instagram: https://www.instagram.com/carljcox40/

Twitter/X: https://twitter.com/40Strategy

The Podcast: https://40strategy.com/category/podcast/

For free resources listen to the show. Here is the email: carljcox@40strategy.com

Today’s episode is sponsored by Audible. Try Audible for free: www.bookthinkers.com/audibletrial.

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