Wantrepreneur to Entrepreneur | Start and Grow Your Own Business 1028: The TRUTH about franchising in 2025 w/ Conor Godfrey
What drives a high-powered Wall Street banker to leave it all behind for the world of franchise consulting? Conor Godfrey shares his captivating journey from the relentless hustle of finance to empowering aspiring entrepreneurs through franchising. Inspired by his family's legacy of business ownership, Conor sought personal accountability, work-life harmony, and meaningful time with loved ones. He now dedicates himself to guiding others out of the corporate maze by helping them explore franchising as a viable path to entrepreneurship, ensuring they make informed decisions to build wealth and find career fulfillment.
Franchising offers a unique "business in a box" approach, granting the freedom of entrepreneurship without the daunting task of starting from zero. We unpack why this avenue appeals to those eager to be their own boss and how Conor's expertise helps navigate the myriad franchise opportunities out there. From addressing misconceptions about franchising to emphasizing the importance of aligning personal goals with the right franchise, this conversation offers practical insights for anyone considering this transformative career move.
But it's not just about business mechanics; it’s about mindset. Conor delves into the philosophy of embracing life's temporality, urging listeners to seize opportunities with boldness and without societal pressures. He shares strategies for success, from understanding personal and financial goals to leveraging franchising to achieve a balanced life. This episode is a treasure trove of advice for aspiring entrepreneurs, blending Conor's personal experiences with actionable strategies to inspire listeners to transition from wantrepreneur to entrepreneur.
ABOUT CONOR
Conor Godfrey is a top franchise consultant and former Wall Street investment banker with nearly 20 years of experience. Influenced by a family of entrepreneurs, he founded Trinity Advisory to help professionals build wealth and create additional income streams through franchise ownership. Conor emphasizes resilience, determination, and a proper mindset, using personal experiences and philosophical concepts like stoicism and "memento mori" to inspire clients. His meticulous evaluation of franchise opportunities ensures informed investment decisions, dispelling misconceptions and highlighting the diverse range of opportunities available.
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