Evan Floersch, CEO of the Texas Ranchers, joins Jordan French on Grit Daily Startup Show to break down the explosive growth of Major League Pickleball and why now is the best time to invest in the sport. From building a franchise with celebrity investors to shaping pickleball’s future as a mainstream phenomenon, he shares how the Texas Ranchers are making waves both on and off the court.
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Grit Daily Startup Show