Kodsnack Kodsnack 676 - Maps will get you fired, with Simon Wardley
13 snips
Dec 4, 2025 
In this engaging discussion, Simon Wardley, a renowned researcher and strategist, dives into the world of mapping as a crucial tool for organizations. He contrasts maps with graphs, showcasing how maps can challenge entrenched narratives without targeting individuals. Simon also highlights the dangers of mapping, revealing that it can provoke resistance from those threatened by change. He shares insights on digital sovereignty, commoditization, and why being a 'heretic' has its merits in advocating for tailored methods in various contexts.
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Map Versus Graph Distinction
- A true map requires space: moving a component changes meaning, unlike a graph.
- If you can freely reposition items without changing meaning, you're looking at a graph, not a map.
Build An Ecosystem Through Utility APIs
- Turn product capabilities into utilities and expose them via APIs to let others build on top.
- Mine usage metadata from that ecosystem to spot which services to commoditize next.
Ecosystem Effects Amplify Advantage
- An open ecosystem increases customer focus, innovation, and efficiency as the user base grows.
- This creates a self-reinforcing advantage that makes competing with such platforms hard.
