On this episode of Marketing Mindset, we sit down with Derric Haynie, CEO and co-founder of EcommerceTech, to discuss marketing analytics and how to effectively leverage data to drive business success.Derric provides a crash course in marketing analytics, covering key metrics and KPIs to track, tools and platforms to use, and strategies for analyzing and leveraging data to inform marketing decisions. He also shares practical tips and best practices for measuring and improving ROI, optimizing ...