109: Jenny Fails Forward Fast: “I Have to Sell These, NOW…”
Jan 27, 2016
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Jenny, a business owner, talks about navigating challenges like ordering inventory at the wrong time, making quick sales on Instagram, and adapting to imperfection. The podcast focuses on balancing creativity with a sales focus, adjusting strategies for inventory sales, launching an online boutique, and shifting mindset for success.
Focus on selling products to drive revenue despite imperfections.
Adapt to market conditions, leverage social media, and take risks in entrepreneurship.
Deep dives
Strategic Selling Approach in Business
The podcast episode emphasizes the importance of adopting a strategic selling approach in business. The speaker, Jen, discusses her experience in starting a boutique business and the challenges she faced in selling her inventory effectively. She highlights the significance of focusing on selling products to drive revenue, even if things are not perfect, rather than getting caught up in the details of website development.
Adapting to Market Conditions
Jen shares her realization about adapting to market conditions to optimize sales. She narrates how she adjusted her selling strategy based on seasonal changes and customer demand. By leveraging Instagram and organizing an open house to showcase and sell her winter clothes despite the season being close to its end, Jen demonstrates the flexibility required to succeed in business.
Overcoming Fear and Taking Action
The episode delves into the theme of overcoming fear and taking action in entrepreneurship. Jen's journey reflects her initial uncertainties and fears in starting her business and how she pushed through them to progress. The conversation highlights the importance of stepping out of one's comfort zone, showing conviction, and being willing to take risks to achieve entrepreneurial success.
Today, we catch up with Jenny and check in on how her business is going! Turns out she is already failing forward fast and figuring things out… she’s being “forced” to think on her feet, make changes, and learn to accept imperfection!
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