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The Distribution by Juniper Square

Ep. 6: Scaling a Multi-billion Dollar Industrial CRE Business One HNW LP at a Time - Chris Powers - Founder & Executive Chairman of Fort Capital

Apr 11, 2023
Chris Powers, Founder of Fort Capital, shares his journey in real estate, focusing on industrial properties. Discusses strategic shifts, syndication, and challenges in scaling the business. Explores the evolution and success of Fort Capital, raising capital, and future growth plans.
01:25:46

Episode guests

Podcast summary created with Snipd AI

Quick takeaways

  • Building trust through social media and podcasting accelerated capital raising for Fort Capital.
  • Syndication model involved pooling capital from various investors to complete 43 deals worth $400 million since 2015.

Deep dives

Building Trust at Scale

Chris leveraged his track record and emphasis on trust to accelerate capital raising and build a network of over 800 investors. By having a strong social media presence, including Twitter and a podcast, he was able to reach a broader audience and establish trust with potential investors quickly. This strategy allowed for a more efficient path from commitment to close, a key factor in his success.

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